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Debating Zittrain’s “The Future of the Internet” 06/20/2011

Posted by Derek Belt in Musings.
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Debating Jonathan Zittrain's "The Future of the Internet"
Jonathan Zittrain’s crystal ball does not paint a pretty picture. In The Future of the Internet: And How to Stop It, the author and professor of law at Harvard Law School explores a world ripe with possibilities yet riddled with controversy. Where the Internet succeeded in changing the way we communicate, Zittrain says it no longer functions as originally intended. It’s far too easily taken advantage of, he says, and the risks are beginning to outweigh the rewards. The “future” he is trying to stop is not merely one of open source ideals and generative technology, but of regulation, legislation and reform. “The solution,” he says, “is not to conscript intermediaries to become the Net police,” (Zittrain, p. 195). But what is the solution? Zittrain, who co-founded the Berkman Center for Internet & Society, does not fully explore possible solutions in The Future of the Internet. Instead, he wrestles with the possibility of a closed-network society that willingly sacrifices the freedom to innovate for security and peace of mind.

Though the generative qualities of the Internet initially gave way to stunning insight and earth-shaking innovation, it also spawned viruses, spam, hackers and worse. According to Zittrain, the government and/or corporate intermediaries—both of which loosely regulate the Internet nowadays—will move to strengthen the Net’s regulability and, thus, wield more control over it. This, he says, will destroy the generative Net as we know it. An “appliancized network” is a term Zittrain uses to describe technologies or networks that discourage or disallow tinkering. Generative technology, on the other hand, invites or allows modification. The latter, Zittrain says, is what makes the Internet function. He believes in the Net’s openness and feels we can preserve its generativity if we simply act fast.

To solve the problem, Zittrain proposes a “latter-day Manhattan Project, not to build a bomb but to design the tools and conventions by which to continuously diffuse one,” (Zittrain, p. 173). Essentially, he wants to make subtle changes to the Net’s so-called operating agreement and hold those accountable who would use it for ill intent. But it may be too late, as Zittrain himself points out at various points throughout the book. “Any comprehensive redesign of the Internet at this late stage,” he says, “would draw the attention of regulators and other parties who will push for ways to prevent abuse before it can even happen,” (Zittrain, p. 245). If governments and corporations enact legislation to preemptively stop bad things from happening, it will lead to a closed network and less innovation on the part of end users. This is not the future Zittrain wants to see.

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Measuring minus the numbers 05/05/2010

Posted by Derek Belt in Reflections.
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I love the social media metrics debate. It’s cutting-edge and that’s because we haven’t figured it out yet. There are multiple companies out there trying to do this, and there are many useful tools (Radian6, for example) that do give us insight into the “conversation.” But there’s so much that’s unaccounted for, and that’s where it gets super interesting.

I want to share a quick story that has nothing to do with numbers or tools. It’s the human side of metrics, something that in my opinion gets overlooked more times than not. If you aren’t watching for clues, and if you aren’t willing to speak up when something does come along, you may just miss a golden opportunity. Metrics are, at heart, all about measuring success… but success isn’t always measured in numbers.

Case in point:

When the Husky men’s basketball team was tearing its way through the NCAA tournament, the UW Alumni Association garnered some local press for the viewing parties we helped organize across the country. Essentially, UW fans in Boston, New York, Denver and more could get together and watch the big games on TV. All we did was coordinate the messaging. The organizing was done by our volunteers on the ground. I was touting our parties on Twitter and a young woman contacted me to ask if there was anything happening in Phoenix. We didn’t have a volunteer “chapter” in Phoenix so, no, I said, there wasn’t anything going on down there. Long story short, I put her in touch with our geographic team and now we have a Phoenix chapter. She volunteered to be the new chapter leader, which is a big deal for our association because now can communicate directly with a healthy group of alumni in the Phoenix area.

I could have just sat back and said, “Sweet.” But this was a teachable moment and I immediately e-mailed my bosses to tell them this exact story. Social media is a difficult thing to measure, I said, but it’s anecdotes like this that do show the value of what we’re doing in this particular area. If it weren’t for the relationship I’d built with this person on Twitter, we would still be void a Phoenix chapter. Social media is allowing us to communicate in a completely different manner, and it’s breathing new life into our community. The creation of a new geographic chapter was a measurement for success in this instance. Sometimes the stories our bosses need to hear do exist, we just have to think outside the box.

My new favorite Facebook story (we’re on TV!) 03/24/2010

Posted by Derek Belt in On the Job.
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A very cool social media story happened to me today. A wall post came through our Facebook page from a guy whose dad found a lost1985 class ring from the UW. He really wanted to find its owner and was asking our community for help. He gave a few details but obviously didn’t want to give too much away. I thought this was a pretty cool project and contacted him with a direct message. I wanted to leave the Facebook post open in case we were able to find the ring’s owner. What a story that would be, right?

We chatted back and forth for the better part of the day. I asked him to take a closer look at the ring and tell me everything he knew. Upon doing so, he realized there was actually a name inscribed on the inside. We now had the owner’s name and graduation year, so I ran the two through the alumni database and found a woman I thought to be the owner. I called her and, yes, it was her ring! But that’s not what makes the story so amazing. Not by a long shot. (more…)

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